- Understand the spectrum of Digital Marketing techniques like SEO, SEM, SMM, Mobile Marketing, Analytics and Digital Strategy
- Have a hands-on experience On Digital Marketing
- Be able to measure, analyse and optimise social media marketing campaigns
- Create an effective digital marketing plan using the different tools and techniques learnt
- What Is Digital Marketing?
- Planning a Web Site for Online Marketing
- Building or Optimizing a Web Site for Online Marketing
- Search Engine Marketing
- Social Media Marketing
- Blogging
- Email Marketing
- Online Marketing Strategy
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